Introducing OptiBrew , the first 14-cup Coffee Maker from Braun, The OptiBrew features an intuitive design with QuickDrip technology that speedily brews 14-cups of coffee up to 20% faster*. The sleek, premium touch display with knob interface is accentuated by quick and convenient settings, including the StrengthSelect Plus. It’s an easy-to-turn dial with four flavorful options—fast, regular, bold or over ice.. The machine’s built-in brew signal will beep when your coffee’s ready to pour, so you can keep your mornings moving. On the days you prefer a refreshingly over ice coffee, our optimized brewing method works to maintain the rich, bold flavor, ensuring your brew never tastes watered down even when brewed over ice. The thoughtfully designed stainless steel accented FlavorCarafe seals in flavor, while working in unison with the TruTemp Warming Plate that maintains your preferred coffee temperature. Simply select low, medium or high and the plate will keep your coffee just right for up to 4 hours from the time it’s first brewed. Whether you’re making a few cups or a full carafe, the front-view water level indicator makes it easy to see how much water is needed. And thanks to the charcoal water filter, you never have to worry about impurities affecting the quality of your coffee. A fully automatic 24-hour programmable timer means your much-needed first cup of coffee will be waiting for you when you want it. The intuitive design also features an automated descaling warning that illuminates when the machine needs to be cleaned. Doing so, will ensure the system continues to function properly, while maintaining the flavor of your coffee. All the other removable parts can be safely cleaned in the dishwasher daily. All-in, the OptiBrew is sure to be a favorite new addition to your morning routine. *Compared to the Braun KF7170 on Bold